Want more deals? Visit CNN Underscored’s Guide to Black Friday for wall-to-wall coverage of the best discounts to be found during the biggest shopping event of the year.
You don’t have to wait until the day after Thanksgiving to shop Black Friday sales and clothing deals. This year, we’ve already found a bunch of amazing fashion on sale. Black Friday deals are rolling out all week from our favorite places to shop for clothes, shoes and accessories, like Nordstrom, Amazon and more. Whether you’re holiday shopping, revamping your winter wardrobe or keeping an eye out for markdowns on your favorite brands, you’ll want to watch this space as we track down the worth-it fashion deals.
Best Black Friday fashion deals
Amazon
Amazon has thousands of markdowns on wardrobe basics and winter styles. We’ve spotted a few choice deals on viral hits and Underscored favorites from the likes of Crocs, Calvin Klein and Levi’s.
A shacket is one of the most versatile fall and winter pieces. This flannel style is a bestseller in the category, perfectly balancing comfort and style.
Now at the lowest price we've seen them all year, these fitness-expert-approved Amazon leggings are equal parts flattering, stretchy and comfortable.
Amazon's sales are a great time to stock up on essentials like socks and underwear. In this case, you can get a seven-pack of Calvin Klein underwear for up to 42% off.
Crocs' comfy clogs are our favorite for travel, but they make other fun styles too. This platform sandal is currently up to 60% off.
Nordstrom
Nordstrom’s Black Friday sale kicked off early this year, with plenty of deals to score on men’s and women’s apparel, shoes and accessories (plus home and beauty deals too). With markdowns up to 70% off, check out the sale section, including favorite brands like Adidas, Free People, Ralph Lauren and more. We already shopped the 20 best early Black Friday Nordstrom deals and are taking that further with some extra curated picks.
Embrace fall layering and add this stylish utility jacket to your seasonal wardrobe, now 40% off.
Available in six shades, take $25 off this sweater that has a touch of cashmere for a soft, luxe feel.
A great winter coat now under $150, this puffer jacket
Gift shopping for a fashionista in the family? You can't go wrong with this chic shoulder bag in the trendy Bordeaux patent leather.
Banana Republic
Take 40% off your full-priced purchase from Banana Republic. The modern wardrobe destination has holiday party outfits galore, plus cold weather layers and soft cashmere for those chilly winter days.
A dress that can go from work to happy hour, this bias cut dress has a vintage-inspired cut for a timeless look.
This men's shacket features a relaxed fit, perfect for layering. It's a top-rated style in the men's department and well worth grabbing for 40% off.
Nothing beats bundling up in cashmere. This 100% cashmere scarf comes in seven colors and makes a beautiful gift for anyone on your list.
Lululemon
Lululemon’s Black Friday event is one of the only times of the year you can score its popular activewear for less than it’s typical price tag. While the event hasn’t officially started, members can get early access via the Lululemon app — and if you’re not a member, it’s free to sign up. Whether you’re a workout enthusiast or just like lounging in its yoga pants, you’ll want to shop Lululemon’s special event.
Lululemon's We Made Too Much Section is another way to find scores, like these flowy cropped pants. Just note that styles in this section are final sale unless you're a member, and then you may return in-store for credit.
Available in three inseam lengths, these relaxed men's joggers are a comfy basic to have on hand.
Gap
Grab Gap’s casual-cool styles on sale, with 50% off tons of men’s and women’s clothes (including sale items), and 60% off select seasonal styles. I’m personally a huge fan of its denim and recommend scoring a pair of jeans (or two) while they’re on sale.
Available in three washes, add these cropped flare jeans to your cart and get up to 71% off.
This relaxed fit tee is just one of many men's styles that are on sale for $25 or under.
Don't forget about your accessories! Gap has a selection of hats, scarves and other cold weather must-haves on sale.
Lands’ End
There are plenty of markdowns at Lands’ End, and for a limited time you can use the code THANKS to score deeper discounts — up to 60% off sitewide — with savings on seasonal styles and holiday gift ideas. For winter, consider the selection of under-$100 outerwear.
We bet you know a guy who could use a new robe. This soft terry robe is a great gift for him, and it's up to 60% off with the code THANKS.
Available in a variety of colors and petite, tall and regular sizes, this puffer vest is filled with down for lightweight warmth. Use the promo code THANKS to get it for $36.
A luxurious gift that won't break the bank, these cashmere and leather gloves are under $40 while the promo code is active.
More Black Friday fashion deals
• Aéropostale: Everything is 60% to 70% off for Black Friday, with jeans starting at just $25 and free shipping eligible on orders of $25 or more.
• Alo: Underscored editors love to shop at Alo for workout clothes. There’s now a 30%-off sale sitewide, so you can save on yoga pants, sports bras, outerwear and more.
• Eddie Bauer: Stay warm this season and save with 60% off outerwear and 50% off other outdoors apparel.
• Everlane: We consider Everlane’s pieces timeless. Take up to 50% off these pieces that you’ll wear again and again.
• J.Crew: Prep for the holidays with J.Crew’s sale, offering 50% off nearly everything, including an extra 60% off sale items and up to 40% off cashmere.
• Macy’s: Top brands like Coach, Ugg, Nike and more are up to 50% off during the department store’s Black Friday sale.
• Madewell: Take 40% off sitewide and save on men’s and women’s classic denim, cozy knitwear and other winter wardrobe staples.
• Naadam: Apply code TURKEY for 50% off Naadam’s soft cashmere knitwear, including its under-$100 pieces.
• Nike: Shop workout gear, iconic footwear and other Nike bestsellers at up to 60% off. Get an extra 30% off with code BFRIDAY.
• Old Navy: With plenty of winter essentials, Old Navy’s Black Friday sale offers 50% off sitewide. The deals start at just $2 and include fashion for the whole family.
• Rails: On-trend basics for men and women are abound at Rails, and now you can shop its Black Friday sale with 30% off. Just use code BFCM24 to save.
• Saks Off Fifth: The great thing about Saks Off Fifth is that you’ll find top designers on sale year round. Right now take 25% off a purchase of $150 or more with the code BESTDEAL.
• Skims: Hosting its very first sitewide sale, the viral brand Skims is offering up to 30% off on loungewear, shapewear and intimates.
• Soma: From bras and lingerie to cozy PJs, take 30% off at Soma.
• True Religion: A quality pair of jeans is always a worthy investment. Now, take 50% off sitewide on men’s, women’s and kids’ denim, with up to 75% off clearance styles.
Black Friday women’s clothing deals
Ann Taylor
Ann Taylor’s Black Friday deals feature 50% off everything with code FRIDAY, so you can easily upgrade your holiday wardrobe. The best part? Sale items are included in the promotion for even bigger savings.
Available in six colors on sale, this flattering top features a boatneck and gold buttons.
A contender for your holiday office party, this satin dress is equal parts festive and professional.
Anthropologie
With 30% off select items and an extra 40% off sale styles, there are plenty of festive treasures to be found at Anthropologie. Think cozy knits, boho dresses and lots of layering pieces perfect for the holidays and beyond.
Take 30% off this festive two-in-one dress that features a sweater top and sequined skirt.
This runway-inspired blouse leans into the boho trend that's making a big comeback this year. Get it for under $50 while its an extra 40% off.
More Black Friday women’s clothing deals
• Aday: Step up your office wardrobe with Aday’s elevated essentials at markdowns of up to 70% off. Save $50 off your first order of $300+ with code CNN50.
• Athleta: From Athleta’s editor-favorite athleisure to its comfy workout wear, take 30% off everything for Black Friday. Plus, there are daily steals for even bigger savings.
• Ban.do: Score giftable clothes and accessories for 35% off at Ban.do. Use code THEBEST at checkout to cash in on the savings.
• Figue: Find bohemian frocks and holiday party pieces for up to 70% off. Promo code THANKS30 will also get you additional 30% off select pieces.
• Kate Spade Outlet: Get up to 70% off and take an extra 25% off everything at Kate Spade’s outlet store with code BLACKFRIDAY. You can also peruse the sale section of the main Kate Spade website to find designer scores.
• Knix: Now’s your chance to try period underwear. This editor-favorite brand has up to 60% off leakproof styles.
• Sheertex: The viral hosiery brand Sheertex is offering 25% off (and free shipping) on its rip-resistant tights that are perfect for winter layering.
Black Friday men’s clothing deals
Todd Snyder
From polished suits to everyday essentials, save on your head-to-toe wardrobe during Todd Snyder’s Black Friday event. There’s 30% off everything with code BLACKFRIDAY30, so you’re sure to step out in style after taking advantage of this sale.
Add this wool blend sweater to your closet and just try to keep your girlfriend or partner from stealing it. The classic yet trendy silhouette offers a buttonless version of a traditional polo sweater.
Save $74 on this plush sherpa jacket with contrast pockets and a two-way zipper.
Tommy John
With 40% off sitewide right now, you won’t find these Tommy John deals any other time of the year. Use code BF40 to get the discount on underwear, undershirts and pajamas.
Tommy John's patented Stay-Tucked design features a tapered, longer fit that ensures the undershirt stays put. It's sold as a single, three-pack or six-pack.
If your underwear drawer needs a refresh ahead of the New Year, pick up a three-pack of these high-end modal-spandex boxer briefs while they're on sale.
More Black Friday men’s clothing deals
• Bonobos: From office wear to off-duty styles, find 30% off men’s essentials.
• Chubbies: Get a jump on packing for your next getaway with all Chubbies styles on sale for $40 or less.
• Scotch & Soda: Score up to 60% off on Scotch & Soda’s laid-back styles.
Black Friday shoe and accessory deals
Allbirds
Allbirds’ lightweight, sporty shoes are favorites among Underscored editors and fitness experts. Now, you can shop the brand’s full collection for 30% off. Including men’s and women’s sneakers and shoes, the Black Friday sale is not too be missed.
The Wool Runners are a bestselling style that are great for everyday wear. Available in seven colors and women's sizes, these sneakers offer all-day comfort.
For a sneaker you can dress up or down, opt for the Canvas Pipers. The all-white version has a cool, clean look. And, yes, they come in men's sizes too.
Zappos
Whether you’re looking for a new pair of boots, sneakers or trendy ballet flats, Zappos’ Black Friday sale has you covered with up to 60% off. With countless deals, you’re sure to find your new favorite footwear. Plus, they have men’s and women’s apparel deals too.
Chelsea boots will never go out of style. This pair comes in unisex sizing and is now under $100.
The Bondi 8 sneakers are our favorite Hoka shoes for running. Grab them while they're 20% off in all colors.
Mejuri
With tons of wish list-worthy jewelry on sale, Mejuri’s biggest event of the year is on. Everything is 25% off when you spend $150 or more. From minimalist rings to statement pieces, you’ll find pages and pages of gorgeous jewelry to choose from.
A favorite of Underscored editorial coordinator Rachel Dennis, these simple huggie earrings are the perfect accompaniment to an ear stack or own their own. They also come in 18-karat gold vermeil.
Modern pearls are one of this year's most giftable jewelry trends, according to experts. This dainty stacker pairs a freshwater pearl and petite diamond for a touch of sparkle — and it rings in at just under $200 on sale.
Aurate
Aurate’s Biggest Sale Ever has 35% off fine jewelry, including sparkling earrings, dazzling rings and more.
Take $87 off these stunning drop earrings that would make a great gift for your mom, girlfriend or any other woman in your life.
A beautiful find for under-$100, this ribbed ring is plated with recycled 14-karat gold.
Hey Harper
For jewelry that can withstand everyday wear and tear without breaking the bank, we love Hey Harper. The waterproof and tarnishproof jewelry brand’s Black Friday sale is on with 50% off chic earrings, necklaces, rings and more.
You can never go wrong with a snake chain, and this water-resistant one is unlikely to dull or leave your skin green.
Heirloom-inspired styles have been super popular this year. This dainty pair of engraved earrings are a beautiful way to follow the trend — and now they're under $50.
More Black Friday shoe and accessories deals
• Ana Luisa: Don’t break the bank on jewelry gifts. Save 25% on two items, 30% on three items and 35% on four or more items.
• Baggu: From limited-edition drops to handy everyday totes, Baggu’s fun assortment of bags and accessories are 20% off sitewide.
• BaubleBar: Nameplate necklaces, initial rings and personalized phone cases are just a few of the custom jewelry and accessories you can order for 20% off, while the rest of the site is 30% off.
• Birdies: Birdies’ popular loafers like the Starling and the Heron are some of our favorite travel shoes. Now you can shop these and more for 25% off everything.
• Catbird: Shop the NYC-based jewelry brand’s biggest sale of the year, featuring dainty necklaces, stackable rings and much more for 20% off.
• Crocs: Find the footwear brand’s classic clogs and other comfy styles for up to 60% off for Black Friday.
• DSW: Use code BLACKFRIDAY30 to get 30% off sitewide (with the chance to get up to 60% off) shoes and accessories.
• GlassesUSA: Use promo code BLACK50 for up to 50% all frames sitewide, including those from designer eyeglass brands like Gucci, Coach, Michael Kors and more. You can also use code BOGO for a buy one, get one promotion. plus free shipping.
• JW Pei: The celebrity-loved handbag brand’s Black Friday Sale is already going strong with up to 55% off its fall collection. Use the code 24BF15 for an extra 15% off a single item or 24BF20 for an extra 20% off two items from the AAPI-owned fashion brand.
• Rothy’s: The brand may be known for its comfortable flats, but it also has cute accessories too. Take 30% off it all now, including its new holiday styles.
• Sorel: Known for its weatherproof footwear, you’ll find boots, shoes and even sandals for up to 50% off.
• Steve Madden: Use code FRIDAY to save 30% off sitewide and score a new pair of trendy shoes or a chic handbag. Plus, find special deals for 50% off.
• Vivaia: We think Vivaia makes some of the most comfortable shoes out there. Spend more to save more during its Black Friday sale with $20 off a purchase of $300 or more, $40 off $500 or more and $80 off $800 or more.
• With Clarity: With up to 30% off sitewide, you can save on diamond jewelry, from engagement rings to tennis bracelets to classic stud earrings.
Why these Black Friday deals are worth shopping
Underscored’s team of deals experts are constantly shopping around for the best discounts. We’re just shifting that focus from finding the day’s best deals over to the season’s hottest offers. Black Friday is one of the best times of the year to find clothing deals, so we’re diving into all the discounts to score.
And then, of course, we look at the price history for each product to figure out if there’s an actual new discount at hand or just an established low price against the regular sticker price. Once all that is done, we select the top offers for your consideration.
Why trust CNN Underscored
Quite simply, our goal here at Underscored is to save you money. With decades of experience, our team of writers and editors work tirelessly to make sure we’re only recommending the best prices on the best products. Being an advocate for buyers is what we’re all about, and that focus comes across in our work.
Our fashion and beauty editor, Sophie Shaw, has been covering fashion, beauty and lifestyle for over five years. During this time, she’s honed her eye for spotting the absolute best deals from top retailers like Amazon, Nordstrom and more. With hands-on testing experience and countless hours spent online shopping, she’s committed to finding the pieces that are worth adding to your closet — for the best prices possible.