Denis Tangney Jr./iStock Unreleased/Getty Images
Pioneer Valley, Massachusetts: The town of Northampton is one of Massachusetts' overlooked charms.
Brett/Adobe Stock
Block Island, Rhode Island: Wildlife refuges and other nature areas make up a large part of this peaceful isle.
Raicho/Adobe Stock
Buffalo, New York: Art Deco buildings, such as Buffalo's City Hall, are one of this underrated city's draws.
Kathy D. Reasor/Adobe Stock
Pennsylvania Wilds: Stargazing is a top attraction at Cherry Springs State Park in Coudersport, Pennsylvania.
jonbilous/Adobe Stock
West Virginia: Historic and scenic Harpers Ferry is just one of West Virginia's intriguing destinations.
Chuck Liddy/Raleigh News & Observer/Getty Images
Durham, North Carolina: The Duke Lemur Center is a unique attraction in Durham, a city that's been transformed in recent years.
Joe C. Tabb/Adobe Stock
Cumberland Island National Seashore, Georgia: Wild horses roam this barrier island rich in nature and history.
H J Herrera/Adobe Stock
Florida's Forgotten Coast: Powder-fine sand is part of this unheralded slice of the Florida shore's allure.
Tetra Images/Getty Images
Western Tennessee: Memphis' famed Beale Street has a rich history and is home to numerous live music venues.
Zack Frank/Adobe Stock
Ouachita Mountains, Arkansas: Unlike the nearby Ozarks, the Ouachitas are exceedingly untouristy.
Bill Grant/Alamy Stock Photo
Kansas City, Missouri: The Nelson-Atkins Art Museum boasts a world-class collection in a city where barbecue and American jazz meet.
Ujjwal Shrestha/Adobe Stock
Southern Illinois: The Garden of Gods in Shawnee National Forest shows what visitors will find in this overlooked part of Illinois.
Craig/Adobe Stock
Lake Superior: Touching three US states, this massive freshwater lake boasts two national lakeshores, a national park and other natural attractions.
SeanPavonePhoto/Adobe Stock
Oklahoma: In a state that many people fly right over, Oklahoma City has a rich and varied food scene, plus interesting attractions.
Franz-Marc Frei/The Image Bank Unreleased/Getty Images
Badlands of North Dakota: Painted Canyon is part of Theodore Roosevelt National Park, part of the lesser-known North Dakota badlands.
Marek Uliasz/Alamy Stock Photo
North Park, Colorado: An aerial view from Independence Mountain in North Park shows the landscape visitors will find in this wild part of Colorado.
Ferenc Cegledi/Adobe Stock
White Sands National Park, New Mexico: The world's largest gypsum dunefield stretches across 275 square miles of desert.
James Schaedig/Alamy Stock Photo
Flagstaff, Arizona: Flagstaff tends to be a place travelers pass through on their way to the Grand Canyon or Sedona, but it definitely deserves a look-see.
Diana Robinson/Getty Images
West Texas: This wild and rugged part of the state still has its man-made curiosities, such as Marfa's famous Prada store art installation.
Brian/Adobe Stock
Grand Staircase-Escalante National Monument, Utah: This national monument sprawls across almost 1.9 million acres of largely roadless wilderness.
SeanPavonePhoto/Adobe Stock
Tacoma, Washington: The scenery in Tacoma is nothing to sneeze at. Incredible glass art, classic cars and fresh seafood sweeten the deal.
Benjamin/Adobe Stock
Channel Islands National Park, California: A throwback to old California, the five-island park is heaven for nature lovers.
RiksPicsandEditing/Adobe Stock
San Luis Obispo, California: The evolution of world-class wine regions in nearby Paso Robles and the Santa Ynez Valley have helped put San Luis Obispo on the tourism map.
多農園本庫/Adobe Stock
Kaʻū District, Hawaii: Punalu'u is one of the most famous black sand beaches in Hawaii. It's in Kaʻū on the southern end of the island of Hawaii.
Amanda Mortimer/Adobe Stock
Matanuska Valley, Alaska: About an hour's drive from Anchorage, this long river valley offers the sort of outdoor encounters that usually require a lot more time and effort to reach.

Editor’s Note: Sign up for Unlocking the World, CNN Travel’s weekly newsletter. Get the latest news in aviation, food and drink, where to stay and other travel developments.

CNN  — 

In travel news this week: booze-free bars are on the rise, the unexpected perks of traveling with kids, plus the countries whose tourism economies are booming.

Why tourism matters

The United States is the world’s most powerful travel and tourism market, bringing in a record-breaking $2.36 trillion to the nation’s economy in 2023, a new report by industry body the World Travel & Tourism Council (WTTC) has revealed.

This has been a tricky year for tourism globally, with protests across Europe and local communities pushing back against damage to their environment and their lifestyles. Just this week, New Zealand tripled its tourist tax and Rome is thinking about limiting access to the world-famous Trevi Fountain.

However, “travel and tourism is not only back on track, but also set to achieve unprecedented growth,” says WTTC CEO Julia Simpson. And tourism will continue to be a big driver for global economies.

China is the No. 2 market worldwide, with a $1.3 trillion contribution to its GDP, followed by Germany, Japan and the United Kingdom.

France, the world’s most popular destination in terms of actual visitor numbers, is in sixth place for 2023, but those numbers might jump for 2024 thanks to the Paris Olympics.

Well done to the United States on its success, but if you’re looking to avoid those crowds at Disney World, Yellowstone and the rest, here are 25 underrated destinations still flying under the mass tourism radar.

Sober bars that serve non-alcoholic drinks are opening across the United States, and some say they’re redefining nightlife. Here’s why mocktails aren’t just for the designated driver.

And it seems the hottest thing to liven up one’s coffee isn’t a splash of whisky but a dollop of salty cream. Yes, Vietnamese specialty coffees are catching on around the world – so grabbing the salt instead of the sugar might not be the mistake you think it is.

Finally, if you’re visiting friends in Japan, you’d best ask your local contact to order at the restaurant.

Foreigners have been surging into the country thanks to the weak yen, and many business owners have resorted to charging tourists a different price to locals. Now restaurants in Lisbon, Portugal’s tourist-laden capital, are doing it, too.

A family affair

Margaret Bensfield Sullivan and her husband, Teddy, never saw the point of traveling with their young children. Then the New York family hit the road for a year and discovered it came with unexpected perks.

Travel adventures can begin at any age. “Grandma Joy” Ryan didn’t get a passport until the age of 91, but a year after becoming the oldest person to visit all 63 National Parks in the US, she set off on a new worldwide challenge with her grandson Brad Ryan.

If you’re a parent raising a future globetrotter, our partners at CNN Underscored, a product reviews and recommendations guide owned by CNN, have put together this guide to the 15 best travel strollers, according to experts.

Wild ride to another world

02:37 - Source: CNN
At 150 years old, see why this luxury train is still worth a ride

The Caledonian Sleeper is Britain’s oldest sleeper train service and takes travelers from the hubbub of London to the wilds of the Scottish highlands. Here’s what it’s like on board.

In case you missed it

An airline’s new first-class seats are so heavy that it’s having to rebalance its planes

And that’s before the super-rich put their crowns in the overhead bins.

She got back in touch with a vacation fling from over 15 years ago. 

What happened next was unexpected.

An Austrian man was arrested for having sex in a Japanese shrine. 

It’s not the first time people have been detained for disrespecting places of worship.

Now is “the best time of year to go pretty much anywhere.” 

So what are you waiting for?