Apple unveils new iPhone lineup

It’s not just the iPhone: Apple has started selling AirPods Pro second generation models that are supported by a USB-C-powered charging case. 

Olivia Rodrigo released the music video for her new song “get him back!” minutes after Apple’s "Wonderlust" iPhone 15 event. The Grammy-winning recording artist’s video was shot on the iPhone 15 Pro, using the newly unveiled 5x telephoto camera.

Apple touted the top-end iPhone's new camera as the longest optical zoom the company ever built for a smartphone.

The dongle lets people connect their Lightning accessories to a USB-C-enabled iPhone or iPad to charge or share data. 

The new accessory comes as Apple ends its 11-year run of the Lightning port and charger and switches its devices over to the USB-C charger. 

After Apple's annual keynote event ended, the in-person audience — mostly members of press and Apple staffers — flooded the product viewing area for a first look at the new devices introduced Tuesday.

Apple executives are mingling with members of the press, who try on the new watches and test out new iPhone features. Crowds are particularly drawn to the Apple Watch demo table.

The titanium Pro models are incredibly light, as promised.

The Lightning ports are no more.

And the Ultra 2 watch display is bright.

There was a loud applause in the audience in Cupertino, California, as Apple introduced two new iCloud plans.

Starting next week, iCloud+ will offer 6TB and 12 TB storage plans.

iCloud allows you to share photos and automatically backup your iPhone, and with family sharing, everyone in a household can get the benefits of iCloud+.

The iPhone 15 Pro brings a slew of new updates to its camera system, including a more-advanced 48 megapixel main camera featuring a larger sensor than on iPhone 15.

The camera also includes a “nanoscale coating” meant to reduce lens flares, Apple said, and bring higher resolution to everyday photos. It also boasts better low-light performance for portraits and night mode.

The latest iPhone can also shoot high-resolution photos in 24, 28 and 35-millimeter focal lengths.

The company announced its next-generation entry-level iPhone 15s, which now feature an expanded "Dynamic Island" tool that is home to alerts, notifications and other controls, in place of the notch. The feature was previously only available on the iPhone 14 Pro.

The iPhone 15 phones include updated image stabilization for taking photos and videos, 2x optimization and updated portraits with richer color and better low-light performance. It also includes 4K cinematic mode.

The iPhone 15s ship with the A16 bionic processor — the same chip used in the iPhone 14 Pro — with a neural engine that handles more complicated tasks, such as live voicemail transcriptions on device, according to the company.

The iPhone 15 has an Ultra-Wideband chip so it can connect with other devices nearby, such as better finding friends who share their location in crowded locations, or power some of iOS 17 features.

The iPhone 15 comes in 5 colors (white, black, pink, green and yellow) and in two sizes: A 6.1-inch screen for the iPhone 15 and 6.7 inches for iPhone 15 Plus.

Apple unveiled an action button in the iPhone 15 Pro, the first change made to the ring silencer since the toggle switch debuted in the original iPhone in 2007.

Now a pressable button, the action button still silences alerts by default -- but it can also be programmed to carry out a whole host of commands, from recording a voice memo to taking a picture to activating an accessibility feature like live speech.

All action button commands are accompanied with visual feedback from the Dynamic Island bar at the top of the screen.