Story highlights
Eric Poppleton was 28 when he snapped iconic photo
He says he had no idea photo would symbolize gangsta rap
"We were making stuff up. It wasn't a big deal to us at the time"
CNN
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The photograph is considered one of the most provocative to ever grace an album cover: six guys staring toward the ground, one pointing a handgun. It was the cover art for “Straight Outta Compton,” the pioneering debut album by N.W.A that revolutionized gangsta rap and redefined hip hop.
The photographer was a 28-year-old white guy scraping by a year after graduate school. “Straight outta Cal Arts,” quips Eric Poppleton.
He and his art director, Kevin Hosmann, followed the members of N.W.A around alleys in Los Angeles. There was no entourage. That was long before the members became household names: Eric “Eazy-E” Wright, Andre “Dr. Dre” Young, O’Shea “Ice Cube” Jackson, Lorenzo ‘“MC Ren” Patterson and Antoine “DJ Yella” Carraby. A movie about the rap group’s rise hits theaters Friday.
“Dr. Dre was spinning records in his garage, and now he’s a billionaire,” Poppleton says.
Of that particular day, he says, “We were just making photographs, ripping locations.”
At one point, they strolled down an alley. Poppleton hopped on the ground.
“We were just trying stuff. It wasn’t lit. It was raw, just like those guys,” he says. “Photographically, I just laid on the ground and looked up and all these guys stood over me with a gun.”
“We were making stuff up. It wasn’t a big deal to us at the time.”
Jeff Kravitz/FilmMagic/getty images
Dr. Dre, left, and Snoop Dogg were two of the hottest hip-hop stars of the 1990s. In August, Dre announced that he has a new album coming out. Here's a look back at some of the other stars of '90s rap.
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They really did make you wanna "jump, jump." From their backward clothes to their infectious hit single "Jump," the rap duo Kris Kross signified the fun that was 90s rap. Chris Kelly
died of a drug overdose in May 2013.
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Gang Starr was known for their prolific and profound lyrics. In 2010, founding member Guru, at right with DJ Doo Wop in 2005,
died of cancer.
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"Here's a little story all about how ..." DJ Jazzy Jeff & the Fresh Prince (whom you may know now as movie star Will Smith) kept us grooving with "Summertime."
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He may want to be known as "Snoop Lion" now, but back in the day, Snoop Dogg played up the gangsta/pimp image.
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Remember when A Tribe Called Quest left their wallet in El Segundo or fell in love with "Bonita Applebum"?
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Da Brat was a labelmate of Kris Kross on So So Def Records and became one of rap's top-selling female artists.
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They didn't have a long career in the rap world, but Digable Planets' "Rebirth of Slick (Cool Like Dat)" in 1993 helped introduce a generation to a fusion of jazz and hip-hop.
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From MCA Records
Wreckx-n-Effect helped popularize New Jack Swing with their hit "Rump Shaker."
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Pete Rock and C.L. Smooth are best known for their hit "They Reminisce Over You," which paid tribute to the death of one of the members of Heavy D & The Boyz.
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Das EFX had heads bopping in the 1990s.
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Heavy D, right, fronted Heavy D & the Boyz and was much beloved
before his death in 2011. Here he performs with singer Tyrese at the 2011 BET Hip Hop Awards in Atlanta.
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Two words for you: "Wild Thing." Tone Loc's hit peaked in 1989, but we were still kind of jamming to it in the '90s.
From Motown
The Michael Bivins-produced group Another Bad Creation was viewed as an attempt to ride the wave of kid rappers like Kris Kross. Their album "Coolin' at the Playground" was released in 1991.
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Christopher "Kid" Reid and Christopher "Play" Martin of Kid 'N Play had us all trying to do the kick step.
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New Jersey natives Naughty by Nature gave the world the ultimate in party jams and an ode to the genre with "Hip Hop Hooray."
He had no idea the photograph would become an iconic symbol of gangsta rap. It was named the best gangsta rap album cover of all time in 2008 and Digital Arts once listed it as one of the 25 best album covers ever.
Why did that image stand the test of time?
“In hindsight, it was just so provocative. You’re taking the perspective of someone who is about to be killed essentially. Not that they were going to do that to me,” Poppleton says. “We don’t even print that stuff in newspapers. Even at CNN, would you print an image like that?
“So how could we even propose this as an album cover?”
Still, he described the double-platinum album as a perfect blend of music and photography.
Frank Micelotta/Getty Images
Prince's song
"Darling Nikki" was about a young lady who did something ... naughty with a magazine.
According to Time Magazine, the song's lyrics inspired wife of then Sen. Al Gore, Tipper Gore, to found the Parents Music Resource Center, which led to "Parental Advisory" labels on albums. So thanks for that, Prince. The Purple One announced in March 2016 that he'd be releasing a memoir--perhaps it will also include some titillating passages. Here are just a few other tunes that have have also caused controversy.
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Rapper Rick Ross apologized in April 2013 for what he said was a misinterpretation of the lyrics "Put Molly all in her champagne/ She ain't even know it/ I took her home and I enjoyed that/ She ain't even know it" as advocating date rape in the song
"U.O.E.N.O." That didn't stop him from losing
an endorsement deal with Reebok over the controversy.
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Lorde enjoyed having a chart topper with her single "Royals," but sparked some criticism after
a blogger cried racism over some of the song's lyrics.
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Michael Jackson's song
"They Don't Care About Us" featured the line "Jew me, sue me, everybody do me/ Kick me, kike me, don't you black or white me" and led to charges of anti-semitism in 1996. The singer apologized and promised that later versions of his single and album would not contain the references.
Ruthless Records/Amazon
NWA's 1988 debut studio album "Straight Outta Compton" included the tune "
F*** Da Police" which as you can imagine did not go over well with the law enforcement community.
Central Press/Getty Images
Hulton Archive/Getty Images
Christopher Polk/Getty Images for Clear Channel
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Eminem rapped about murdering his now ex-wife in the 2000 song
"Kim."
Ethan Miller/Getty Images for Clear Channel
Michael Buckner/Getty Images for Bing
Before he was an actor, Ice T was a rapper and also performed with the heavy metal band Body Count. In 1992 their collaboration on the song
"Cop Killer" drew criticism from then-President George Bush.
Here you had this controversial new group that “inspired a generation of listeners to a new level,” Poppleton says. “Equally important in this case is the original album artwork. The ‘Straight Outta Compton’ album cover art summed up the album’s lyrics at the time. I’m not sure this type of imagery would be so widely accepted or presented in today’s commercial marketplace.
“Back then, it was more free rein.”
Poppleton would go on to shoot four other N.W.A album covers. He has since traveled the world documenting people and landscapes through his photography. He was in Nepal earlier this year when the earthquake struck. CNN documented his journey to bring home the body of his best friend killed at Everest Base Camp.
An advocate for peace, Poppleton has mixed feelings about being the man behind the N.W.A image.
“Starting a whole movement with an image like that,” he says, “is so opposite of me. But it was the time, so I did it.”