Want more deals? Visit CNN Underscored’s Guide to Prime Day for wall-to-wall coverage of the best discounts to be found during Amazon’s massive sale.
Featured Prime Day TV deal:
LG 55-Inch C4 OLED EVO TV $1,297 (was $2,000)
LG’s latest TV is currently 35% off, which is the lowest price we’ve ever seen this set. Buy now because the new TV cycle ends faster than you’d think and deals run out quickly.
As CNN Underscored’s electronics writer and testing writer, we’ve been on the hunt for the Amazon Prime Day deals for more than a decade. So when it comes to finding the best TV deals and savings on streaming devices, you can count on us to help you grab the best bargains.
We may be in the homestretch of Prime Day, but there are still many bargains available on smart TVs from well-known brands like LG, Samsung, TCL and Hisense. So we gathered them all up for your convenience. We’ve also included top offers on the best streaming sticks, the best Roku and Google TVs, and the Apple TV 4K. Of course, the Fire TV sticks will be on sale, so we threw those Amazon deals in the ring too, handpicking the ones that are worth your money since the cheaper models may not be the best value in the long run.
Hurry, though, as these TV and streaming deals won’t last for very long.
Amazon Prime Day LG TV deals
I liked the LG C4 when I saw it at CES 2024, and my experience with my beloved LG C2 makes me almost want to upgrade now. This 41% discount gives you the chance to get the TV I'm eyeing at a new record-low price. The 65-inch LG C4 got an even bigger discount, at 45% off!
This isn't the TV you came here for, but LG's TV-in-a-briefcase might be the ultimate portable big screen you didn't know you needed. And it's back to its lowest price ever for Prime Big Deal Days.
Amazon Prime Day TCL TV deals
For an inexpensive TV, you can always count on getting a solid-quality option from TCL. This 55-inch smart TV is a good example, boasting 4K resolution, Dolby Vision and Dolby Atmos. This Prime Day, it's $5 cheaper than its previous lowest price.
Featuring Dolby Vision, Dolby Atmos and Amazon Alexa integration, this budget smart TV will not only enhance your viewing experience but make it convenient as well. Right now, it's also at its record-low price, so it's time to take advantage.
Amazon Prime Day Hisense TV deals
Hisense's U8N is an excellent midrange TV, and this $502-off sale makes it even more compelling than before. It's currently just $48 shy of its lowest price.
Hisense's U7 TV is basically still great (but one step down) from the U8 TV we love, and this 32% discount for Prime Day drops it to its new record-low price.
Amazon Prime Day Fire TV deals
Impossibly affordable TVs are one of the top reasons people keep coming back for Prime Day deals, so we're not shocked to see Amazon's 29% discount that brings this 32-inch set to $100.
Looking for a 4K TV to add to a secondary room? This sale knocks $180 off Amazon's 4K Fire TV for crisp picture without a big price. Black Friday could go lower, though, as we've seen this set as cheap as $260.
Amazon's large, midrange 4K TV features excellent Alexa integration and is currently 28% off for October Prime Day — a mere $51 shy of its record low.
Finally, OLED Fire TVs are here, and I liked what I saw when Panasonic gave me a sneak preview. This $200-off sale is its first discount.
Amazon Prime Day Samsung TV deals
Samsung's reputation for excellent TVs continues with the S90D lineup of OLED sets, and this 31% off discount is even lower than what we saw at the last Prime Day.
Amazon Prime Day Sony TV deals
Sony's OLED TVs are in a league of their own, but you can save on your ticket with this 23% discount that brings this model to a new low price.
This 33% discount on one of Sony's 85-inch Google TVs slashes its price to a new low that's $200 less than we've seen for it previously.
Amazon Prime Day streaming device deals
Amazon devices get massive discounts on Prime Day, so it isn't a surprise that this Fire TV Stick is half off. It's not only a streaming stick but it supports Amazon Alexa for effortless voice controls.
If you're tired of the interface your 4K TV came with, I recommend upgrading with this 4K Roku streaming stick, which packs an easy-to-use interface and relatively snappy performance. This deal is good, but $9 shy of its record low.
If you love the Fire TV interface, then you need to experience it on the fastest stick Amazon sells. Even better, it's 42% off for Prime Day.
I'm currently enjoying testing the latest Roku Ultra, a speedy streaming device that hit last month. It's currently 21% off for its lowest price yet.
Amazon Prime Day soundbar deals
Upgrade your home entertainment system to an immersive audio experience with this LG soundbar that comes with a woofer and rear speakers. This Prime Day 2024, it's the cheapest we've seen it, giving you a deep 57% discount.
This $152-off deal brings Sony's excellent bassy Bravia soundbar back to its lowest price yet. We've enjoyed testing it for an upcoming piece about surround sound systems.
The Sonos Arc is one of the best soundbars there is, but it's also one of the priciest. That's why I'm happy to share this 20%-off Prime Day sale.
How we found the best TV deals on Amazon Prime Day
As is expected, Prime Days bring a ton of TV deals. That’s why we comb through Amazon’s many offers, on varying models and sizes, to try to find the best versions of the deals at hand.
And, then, of course, we look at the price histories for each TV to figure out if there’s an actual new discount at hand or just an established low price that’s beneath the regular sticker price. Then, and only then, do we select the top offers for your consideration.
Why you should trust CNN Underscored
We’re not just deal hunters; we’re product testers and reviewers. I’ve spent the last nine plus years (including one at CNN Underscored) using and comparing all the top tech. That’s included time with televisions from the major brands such as Sony, Samsung, LG and Hisense.
So, while we try to test as many products as possible, our familiarity with what to expect from those television titans — and our time being hypercritical with their TVs — informs our buying advice. That includes time spent with TVs of varying technologies, including OLED and Mini LED, so we know what we’re recommending.